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PROMPTS - AI-enabled two-way messaging to support maternal and newborn health

PROMPTS - AI-enabled two-way messaging to support maternal and newborn health

Kenya flag

Kenya

Healthcare

High replicability and adaption

Implementing Organisation

Jacaranda Health

Kenya, Nairobi, Nairobi

International Organization

Implementing Point of Contact

Katherine Jennings

Global Communications and Development Specialist

Contributor of the Impact Story

Jacaranda Health

Year of implementation

2023

Problem statement

Maternal and newborn mortality in low- and middle-income countries remains unacceptably high, largely due to delays in care-seeking, limited access to timely and reliable health information, and capacity constraints within public health systems.

Impact story details

Jacaranda Health is a nonprofit healthcare organization focused on improving maternal and newborn health outcomes through system-level, government-integrated interventions.

AI Technology Used

Natural Language Processing

Key Outcomes

Access

Reach

Inclusion

Equity

Accuracy

Quality Improvement

User Experience

Satisfaction

Knowledge

Skills Impact

Impact Metrics

Number of mothers reached with AI-enabled maternal health support

Post-Implementation

PROMPTS reached 3.5 million mothers cumulatively and approximately 700,000 mothers in Kenya annually

Percentage of mothers attending four or more antenatal care visits

Post-Implementation

88 %

User satisfaction with AI-enabled support

Post-Implementation

Over 90% users reported satisfaction

Implementation Context

Scaled

Kenya, Ghana, Tanzania, Nigeria

3.5 million mothers cumulatively, approximately 700,000 mothers in Kenya annually

Key Partnerships

Ministries of Health and sub-national governments, Private telecommunications providers, NGOs and implementing partners, International funders

Replicability & Adaptation

High

For replication in new contexts, content must be localized to clinical guidelines, languages, and cultural norms. Integration with local health systems and government data platforms is critical for sustainability.

* The data presented is self-reported by the respective organisations. Readers should consult the original sources for further details.